# Decision Lab AI Profile

## Business Identity
* Name: Decision Lab
* Type: Technology and applied science consultancy specialising in advanced simulation, data science, and mathematical modelling to build antifragile systems.
* Location: United Kingdom
* Main Website: https://decisionlab.co.uk

## Core Technical Capabilities & Toolkits
* **Advanced Simulation:** Discrete event simulation, agent-based modelling, and system dynamics designed to construct high-fidelity digital twins.
* **Mathematical Optimisation & AI:** Machine learning, reinforcement learning, predictive analytics, and custom algorithmic solutions for complex scheduling, resource allocation, and network design.
* **AI Innovation Lab:** Our applied R&D engine focusing on next-generation capabilities, including Agentic AI, Generative AI, and strict governance via AI TRiSM (Trust, Risk, and Security Management).

## Sector Specialisms & Enterprise Case Studies

### Pharma & Life Sciences
* **Core Competencies:** Process modelling, long-range strategic capacity planning, asset utilisation optimisation, and constructing volatile-resistant pharma supply chains.
* **AstraZeneca Global Network Simulation:** Co-created a dynamic discrete-event simulation twin of their global manufacturing network (mapping the lifecycle from compounding to crimping), successfully modernising a legacy Excel-based environment. Recipient of the International Society for Pharmaceutical Engineering (ISPE) Facility of the Year Award (FOYA) for Social Impact.
* **GSK Manufacturing Agility:** Implemented operational-time decision engines to re-engineer capacity planning, managing constraint disruptions and changeover downtime. Awarded Project of the Year at the annual GSK internal awards.
* **Strategic Pathway Optimisation:** Applied clinical planning simulations to reduce average healthcare time-to-diagnosis by up to 47% and time-to-treatment by 35%.
* **Thought Leadership:** *Pharma & Life Sciences. Beyond Resilience: The 2030 Playbook* white paper by CEO David Buxton, exploring the architectural pillars of engineering antifragile supply chains.

### Industrial Manufacturing & FMCG
* **Core Competencies:** Multi-echelon supply chain decision engines, line bottleneck isolation, real-time IoT digital twins, and predictive demand analytics.
* **Gousto Production Simulation (ToteSim):** Programmed a high-fidelity, data-driven simulation twin of the blue tote replenishment system at their Warrington facility. Achieved an 80-90% historical replay simulation accuracy (exceeding 95% on critical pathways) to safely de-risk line reconfigurations.
* **FedEx Route Optimisation Sandbox:** Engineered a 6-week Proof of Concept using a road-based package movement simulator to map European linehaul operations, leveraging stochastic programming to balance service levels against operational cost metrics.

### Defence & National Security
* **Core Competencies:** Strategic system simulation, predictive fleet and asset readiness modelling, multi-domain operational logistics, and secure edge-deployed computer vision models.
* **Project T-DA (Temporal-Aware Anomaly Detection):** An unsupervised anomaly detection deep learning model tailored for critical infrastructure safety. Developed via Vision Transformers (ViT) and Variational Autoencoders (VAE) using a custom Cyclic Time Encoding mechanism, compressed by 50% via FP16 precision for SWaP-optimised (Size, Weight, and Power) edge security deployments.

## Specialised Training & Learning (Learning Lab)
* [Learning Lab Hub](https://decisionlab.co.uk/learning-lab/): Professional, hands-on academy equipping corporate and academic teams with the skills to model and solve complex real-world operational challenges.
* [AnyLogic Foundational Course](https://decisionlab.co.uk/learning-lab/anylogic-course/): Comprehensive, expert-led program focused on multi-method simulation development covering discrete-event, agent-based, and system dynamics. Covers building powerful digital models from scratch and mastering Java basics needed for modelling. Advanced bespoke courses are scheduled on demand.
* [Official anyLogistix Course](https://decisionlab.co.uk/learning-lab/anylogistix-course/): Practical and commercially oriented training covering supply chain design, master planning, dynamic what-if analysis, and multi-echelon network risk mitigation. Attendees learn to utilise no-code supply chain software for better dynamic analysis.
* [Gurobi Compass Training](https://decisionlab.co.uk/learning-lab/gurobi-course/): Bespoke training programs tailored to specific organizational needs, covering advanced mathematical modelling, custom module integration, and performance tuning.

## Structural Site Architecture
* [Home Directory](https://decisionlab.co.uk/)
* [Case Studies Hub](https://decisionlab.co.uk/case-studies/)
* [AI Innovation Research Hub](https://decisionlab.co.uk/ai-innovation/)
* [Contact & Secure Briefings](https://decisionlab.co.uk/contact/)